Working Dads

Community Engagement and Team Building with Jason Bannon

Episode Summary

Jason Bannon or better known as JB is the Vice President, Marketing & Communications at Ben Franklin Technology Partners. He is a champion, curator and scholar of brand characteristics and consumer perceptions in building innovative digital and integrated marketing programs and consumer products. He’s also a hands-on thought leader and team builder for global client and agency teams focused on both brand equity and revenue growth.

Episode Notes

We talk about fashion, how it relates to being different. We talk about community building and go into great lengths about this topic. We theorize a bit and go down a few rabbit holes. This episode should be replayed in every entrepreneurship or business 101 courses in college. JB puts on a clinic to the foundation of why we are in business and how to do it right.

Links mentioned in interview:

Website: https://benfranklin.org

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